Author: Alamgir Tito

Benefits of teleworking 0

Benefits of teleworking for the environment

Telecommuting has become an everyday activity after the arrival of the COVID-19 in 2020. Although previously many companies promoted it, today it is the most common form of work. However, the benefits it brings to the environment have been much discussed, which is why today we want to point them out. Does teleworking benefit the environment? The answer to this question is yes. As you...

"Discovery", the new marketing paradigm 0

“Discovery”, the new marketing paradigm

Optimized public relations requires a new vision in which data over search intention takes precedence (Expansion) – Who has not used the web or social media search engines to find information about products or services that they need, without knowing the name of the particular brands? The data doesn’t lie: The vast majority (87%) of shoppers begin their shopping journey on digital channels, according to...

Reasons to Go into the Sales Profession 0

11 Reasons to Go into the Sales Profession

What is paradoxical about this situation, in which we find ourselves, with a rampant crisis and unemployment levels never before known, is that with more than 20% unemployment in this country, companies are still looking for good professionals trained in the areas of the sales and marketing. We are in a situation not experienced to date, and that for that reason has caught us lacking...

purchase strategies 0

The 10 elements to develop an effective purchasing department

We have already made it clear in another publication what supply is , so now we are going to review in detail what the purchasing or acquisitions department is, what its functions, objectives and characteristics are, as well as its importance within any company, its processes and best practices to develop an efficient purchasing department. So let’s start from the beginning. What is the purchasing...

5 CHANGES IN DIGITAL MARKETING STRATEGY DURING THE CORONAVIRUS PANDEMIC 0

5 Changes in Digital Marketing Strategy during the Coronavirus Pandemic

While no one knows what the post-coronavirus reality will look like for marketers, one thing is certain: In an environment where physical interaction is expected to be reduced for an extended period, digital channels are now more important than ever. Learning from the country’s most severely affected by the pandemic so far, online channels will play an increasingly crucial role as more people are required...

How you create a successful advertising strategy 0

How you create a successful advertising strategy that maximizes sales potential

Do you want to increase your sales and drive more visitors to your website? How about a promotion? When marketed well, promotions are ideal strategies for reaching out to both existing and new customers. A promotion creates an explicit buying incentive for your target group. It creates a sense of urgency for casual visitors to complete their purchase. It attracts bargain hunters and encourages the...

marketing-words 0

10 marketing strategies to launch your product

A new product launch   can be the beginning of a beautiful friendship or a total fiasco. This is a key moment that you have to pay your full attention to. In recent years the term “growth hacking ” has become fashionable, which refers to   non-traditional digital marketing strategies to ensure accelerated growth; 10 marketing strategies to launch your product Many start-ups use these types of...