Take on the qualities of others to overcome short-term self-doubt

This technique, “Act as if”, seems so “new age-y” that I’d like to tell you that I learned it from some Mr Miyagi style sales guru in a misty Japanese valley when training as a complex-sale ninja.

In fact I learned it from an obnoxious middle-aged sales manager halfway up a tower block in Bristol. Still, it really works, and if you suspend your scepticism for a moment, you could take a look at this and see if it’s for you.

All of us have been in situations in which we feel out of our comfort zone. Meeting senior executives early in your sales career, negotiating lump-in-the-throat important contracts, or presenting to large numbers of people are good examples for most people.
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