Archive for the ‘Sales Techniques’ Category

10 rules to retain your customers

Wednesday, June 15th, 2011

Today we no longer enough to sell, you have to sell more to customers who already have. At present it is necessary to win consistently to achieve customer loyalty to our product or service.

1. Commit to provide a quality service. Work on creating a positive customer experience. Always try to go above and beyond your expectations. Remember that the definition of quality is = perception-expectations

2. Know your product or service. Transmit knowledge about the product or service you sell, will help you gain customer confidence.
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How to Find a Seller

Thursday, June 9th, 2011

Most small businesses fail within the first five years of life, not because of the product or service offering, not because of financial mismanagement, but because of the very few sales. Successful business people like Michael Fertik understand good management and sales skills and how these apply to all aspects of business.

But how do you find a good seller?

A small company can not risk ruining his reputation with vendors from overwork.
A little trick there, started to look around, observe carefully the salesmen you encounter when you are “you” the consumer. Learn to recognize their attitudes and their actions, what they do to sell you something?
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Sale GNP

Wednesday, June 8th, 2011

The Neuro Linguistic Programming, a technique that affects psychological behavior patterns of a subject through the manipulation of neurological processes implemented through language is an excellent tool in the sale.

Before going any further by listing the marketing strategy must have a premise: the communication is made up to 93% from non-verbal component and 7% from the record.
Mirroring

According to Chartrand and Bargh (1999 – chameleon effect) to take the nonverbal behavior of a subject, then mimarlo puts him that uses this technique in a position to be more pleasant interlocutor.
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Incentives

Wednesday, June 8th, 2011

The sales incentives are a form of incentive offered to the consumer in order to increase sales.

The promotions can be offered in the form of special offers, discounts, coupons, prizes, raffles, contests, etc.. etc..

You can use sales incentives to launch a new product, to launching a product that has lost sales quotas, to retain the customer, reducing the competitiveness of competitors, or simply when you want to quickly increase the volume of business.

Before launching a campaign incentives should carefully consider the investment required to implement the campaign and to assess whether the turnover will be developed enough to fully compensate for the investment (guaranteeing profits) and if we can provide the incentive to all customers who request it.

The following will expose a list of possible incentives to be used, of course, some may not be used for all types of activity, but the intent of this list is to provide some useful ideas on possible incentive schemes.
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The emotions of the seller

Tuesday, June 7th, 2011

There are many advantages that a computer can offer man, thousands of calculations, probably thousands of split-second, an absolute surgical precision and efficiency. The machines use logic to find solutions. In the face of all this man should not do is surrender, but instead, we discover that the man has something extra, the man uses reason and emotion. These, although sometimes they can create many problems, it is also true that in some cases if properly trained, tested and developed can make a difference and make us win the game against the machines.
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The motivation a ‘powerful weapon!

Sunday, June 5th, 2011

How many times has already happened for whatever reason we lose our breath, we feel exhausted, discouraged and think that it’s not worth doing something more, it’s as if our lives lose the colors and scents. You feel prisoners in their lives, their weaknesses, their burdens … and. it goes on day after day without ever wondering what can I do?

What can I do to change? To find the strength to continue to breathe to enjoy life, to live!
The solution is simple: you have to fight! Struggling with motivation, motivation is a powerful tool that helps us in difficult times, helping us to achieve the goals and gives us the strength to go on when all seems lost.
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How to avoid granting discounts

Friday, June 3rd, 2011

There are better ways to close the deal without negotiation on price. Maybe the customers are buying less often, spends less for each transaction and each purchase is made with more attention to the price and even more the quality of the product and if they see that there is a discrepancy between the qualities and waive the purchase price or you must give them a discount. But be careful, because when the quality of the product justifies its price, people still buy.

And to buy them without giving discounts remember these basic points of sale.

Quality is more important than price

The price is what comes out of the deal. Quality is what you offer to your customer.
Quality can refer to a service or a product, delivery and installation in the day, special materials, reliable service, product selection, etc.. etc.. are just some examples of quality and value perceived by the customer.
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Shut up and Sell

Thursday, June 2nd, 2011

Customers want to be helped but first want you to listen to them!

It may seem strange, but they are really very few people who listen to their interlocutors. And I mean not only listen to their needs but the act of listening in general.

Men especially are highly motivated to solve a problem rather than to listen. In fact, as children we were taught to solve a problem quickly to give an answer quickly but rarely told us to listen to others.

Even the vendors are unfortunately accustomed to presenting their products as incredible opportunities for our customers’ needs but nobody wants to hear from you what can be useful, without first you have listened to their needs.
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10 tips to increase sales

Thursday, June 2nd, 2011

You can sell more!

We’ve decided to present 10 tips to increase your sales. Ten small daily actions to be implement to achieve great results.

1)      Increase the frequency of visits to your current customers. A visit or phone call in more to your customer base will allow you to be more present and a slight increase in the turnover on each of them. With a small increase for each customer, multiplied by the total number of your customers, you will soon see the significant growth in turnover.

2)      Increase new customers. During your usual tour visits, and always, always insert new contacts. Means to introduce new customers to visit your business and increase your customer base. In addition, new customers will in some cases to replace customers who for various reasons will go to competition.
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21 tips for non-sellers

Wednesday, June 1st, 2011

And ‘know, selling is an art that not everyone likes, and not everyone has the skills to sell. But if you agree that sales are a key point for your business or if you need them for a profession that you are interested in but do not know where to start…. The following are some tips to expose vendors or prospective vendors.

In fact, you can have the best product in the world, a great price and consistent quality, but if you are not successful in selling the business may eventually be affected.
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